Peter Ruppert
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The Algorithm Wants You to Be Predictably Unpredictable
Here’s the trap most musicians fall into:
Oct 17
•
Peter Ruppert
1
The Permission to Disappear
You don’t need to be everywhere.
Oct 10
•
Peter Ruppert
2
Carrying a Lantern in Daylight
Nietzsche tells a story about a madman who appears at noon, lantern in hand.
Oct 3
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Peter Ruppert
1
September 2025
The Friend in the Crowd
Your music doesn’t spread because it’s good.
Sep 30
•
Peter Ruppert
1
The Artist's Cult
Most musicians think they're selling songs.
Sep 23
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Peter Ruppert
1
The Discovery Engine (And Why Your Music Career Isn't What You Think It Is)
Here's what they don't tell you about making it in music: You're not trying to fit into a category.
Sep 16
•
Peter Ruppert
1
The Zero-Click Artist
We live in the zero-click economy.
Sep 9
•
Peter Ruppert
1
The Longer Path: Why Musicians Need Agency More Than Algorithms
The algorithm wants you to make a 15-second hook.
Sep 5
•
Peter Ruppert
3
August 2025
Too Easy
The Algorithms Trap
Aug 29
•
Peter Ruppert
2
1
The Quiet Revolution
The hamster wheel is slowing down.
Aug 22
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Peter Ruppert
2
Who Actually Is Your Music For?
Radio stations think in demographics.
Aug 19
•
Peter Ruppert
2
Average is the Enemy
At MTV Europe in the '90s, fifteen producers would sit in a room every week and listen to seventy submissions.
Aug 12
•
Peter Ruppert
3
2
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